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Branding entertainment

This was way interesting…. http://www.abc.net.au/mediawatch/transcripts/s3527875.htm

This video is just over 12 minutes and features the ever growing art of Product Placement as the audience is skipping TIVO’d commercials. Product Placement makes the Advertisement and BRAND part of the content. 

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This entry was posted on June 19, 2012 by in Uncategorized.
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